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Kuba Pesko - Founder

Meet the team

Without a doubt, the love for hospitality and brands runs in my blood. Years ago, when I had to choose between becoming a journalist, a soldier, or a bartender, I went with the latter option.

Throughout the years in the industry, I have tended or managed all styles of bars across Poland, Malta and Dubai. When the time for change had come for me, I moved to London, where I had the privilege to work with some of the finest rising brands and contributed to their spectacular growth.

«The Next Chapter» was born in London, right at the beginning of 2017, and I’d describe it as a beautiful amalgamation of everything I’ve done so far in my professional career.

Staff training & masterclasses

Tapping into years of working in the drinks industry, TNC knows how to excite and engage with your teams and customers – we just speak their language! We create bespoke masterclasses and training solutions that are bang on trends and easy to digest!

Here’s what we cover:

Bespoke training and staff retention program
Upselling techniques & principles of service
Category training modules
Immersive consumer masterclasses

Brand advocacy & activation

Spirits, liqueurs, or mixers – no matter which category your brand represents, it requires equal attention to detail and care. A huge part of our ethos is to put the right brand in the right place so that it can thrive and show its full potential.

Here’s what we cover:

Creation of global signature serves and rituals
Drinks photography & videography
POS creation
Brand narrative & stories
Category training modules
Trend consultancy and masterclasses
Consumer & trade focus groups

Concept & menu development

Whether you’re running a cocktail bar, looking for a sophisticated list of spirits, or creating a seasonal G&T menu, our input will always be made in line with your concept, local demography, and up-to-date with current industry trends.

Here’s what we cover:

Concept creation
Drinks and food design
BOH manual and guidelines
F&B management
Recruitment
Bespoke training and staff retention program
Wholesaler and supplier set up